Social Media Management Systems to Listen, Publish and Engage
The ever evolving landscape of social media is causing businesses to incorporate systems into their online marketing activities to create engagement and obtain analytics to derive valuable insights that eventually impact the bottom line.
Today, social media runs across all facets of the business, from marketing to customer service to sales. Social Media Management Systems help businesses manage communities to build brand loyalty, establish workflows to map out processes, identify and engage with influencers, stay aware and manage crises and build reports for executive stakeholders.
Our credentials as a Salesforce Marketing Cloud Partner enables us to implement and provide support for Social Media Management Systems for small and large scale enterprises. Through Salesforce Social Studio we provide end-to-end coverage for listen, publish and engage.
Social Media Command Centers
We have proven expertise in setting up Social Media Command Centers, a space to get a centralized view of live and relevant conversations across networks and accounts thus becoming the physical embodiment of your Social Media Program.
We engage with our clients in helping them with an end-to-end delivery package helping them –
1. Identify sites for implementation
2. Design the physical space including workstations
3. Consult on hardware and software technologies
4. Launch and manage the command centers
Social Care Implementation
We setup customer service support systems such as connecting Salesforce Marketing Cloud to Service Cloud and also implement custom integrations with social media platforms such as WeChat.
Businesses more and more across the globe are being data driven. Those with the lead are the ones who are able to convert data into actionable insights.
The Idealyst analytics team conducts social listening for brands, industry and corporate including content and competitor benchmarking. Each study comprises not only of the data gathered, but also deep insights that help our client business teams stay one step ahead of the curve.
In addition, our partnership with Datasift provides us with data to conduct highly specialized and in-depth studies on Facebook and LinkedIn.
We also specialize in creating custom PowerPoint template based reports and custom online dashboards that give you access to data anytime, anywhere.
For ongoing managed service capabilities we provide annual services as an extension of our core social/digital teams. A pool of global resources cater across time zones and are a proven benefit on the overall cost of the services provided.
For a unified experience across marketing and customer service channels we provide Omni-channel strategies and implementations across email, SMS, multichannel platforms for running digital marketing campaigns, chat bots and live bots.
SocialMap is a product built at Idealyst from the ground up that helps organizations manage a large number of social assets. SocialMap enables competitor benchmarking and provides the ability to quantify global social media program efforts for companies.
It provides a launch pad for further analysis of social assets for global teams and provides key inputs for global social strategy as well as operations.
SocialMap is ideally suited for Enterprise Social Media program leadership and teams, Social Community (or Social Asset) managers responsible for one or more social assets and Social Command Center teams.